Your Name Is Your Brand. Give It a Strong Foundation.
NIL deals, endorsements, camps, merch, social media — college and professional athletes are building real businesses. An LLC protects your income, your name, and your future beyond the game.
Since the NCAA's NIL policy, college athletes can earn from their name, image, and likeness. But earning money without a business entity means personal liability, messy taxes, and zero brand protection. An LLC changes that.
Endorsement disputes, event liability, product issues — an LLC ensures your personal savings and property are separate from your business activities.
Without a trademark, anyone can use your name on products, camps, or social media. A federal trademark gives you legal ownership and the power to stop unauthorized use.
NIL income is taxable. An LLC lets you deduct training costs, travel, equipment, coaching, and agent fees — and elect S-Corp status as your income grows.
Brands, collectives, and agents expect to work with a business entity. An LLC with an EIN makes contracts cleaner and payments more professional.
Whether you're a Division I starter or a walk-on building a local following, your NIL income deserves a proper business structure. Anchor Filings handles the formation, compliance, and brand protection so you can focus on competing — and cashing in on what you've earned.
We build the legal foundation so you can focus on the field, the court, and the brand deals.
The legal entity behind your NIL business. Filed with Wisconsin DFI, state fee included.
Protect your name, nickname, logo, or catchphrase. Nationwide legal protection through the USPTO.
Required for opening a business bank account and receiving NIL payments to your LLC.
Lock down YourName.com before someone else does. Your personal brand hub online.
Keep your dorm or home address private. We serve as your official Wisconsin registered agent.
LLC Formation + Federal Trademark Registration + Domain Registration + first year Registered Agent. Lock down your name, form your entity, and get your brand online — all in one package.
We handle the legal playbook. You stay focused on your game.
Pick LLC formation, trademark, domain, or the full Brand Protection Bundle.
Fill out a short questionnaire about your name, brand, and business goals. Takes about 10 minutes.
LLC filed with Wisconsin DFI — we prioritize every filing. Trademark searched and filed with the USPTO.
Approved documents delivered to your portal. Start signing deals through your LLC with your brand legally protected.
NIL income is business income — it's taxable and creates liability. Without an LLC, your personal assets are exposed if a deal goes sideways, someone is injured at your camp, or a brand dispute arises. An LLC also lets you deduct training-related expenses and structure payments professionally.
No. Under current NCAA NIL rules, college athletes are allowed to form LLCs and earn money from their name, image, and likeness. However, rules vary by school and conference — check with your school's compliance office to ensure your NIL activities are properly disclosed.
Yes — especially if you have a recognizable name, nickname, or catchphrase. Without a trademark, others can legally sell merchandise, run camps, or create social media accounts using your identity. A federal trademark gives you nationwide legal protection and the power to stop unauthorized use of your brand.
Absolutely. One LLC can handle endorsements, social media promotions, personal appearances, camps and clinics, merchandise sales, and any other NIL revenue streams. If you want to operate specific ventures under different names, a DBA lets you do that under the same LLC.
Yes. Even modest NIL income — local sponsorships, social media posts, tutoring, training camps — creates tax obligations and personal liability. An LLC costs $159 to form and provides liability protection, tax benefits, and a professional structure that grows with your career, whether you go pro or transition to business after sports.
No. Athletes from any state can form a Wisconsin LLC. Wisconsin has low fees and a business-friendly environment, and we prioritize every filing. We serve as your registered agent in the state. If you attend a Wisconsin school, it's an especially natural fit.
Yes. NIL earnings received through an LLC are cleanly separated from your personal finances, which simplifies taxes and protects personal assets. Many college compliance offices recommend athletes form an LLC to keep NIL income organized and auditable.
Almost never. A single LLC can receive income from multiple NIL contracts - apparel, social media, appearances, camps - simultaneously. Separate LLCs only make sense if you're running truly distinct businesses that need liability isolation from each other.
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Your name has value. Protect it with a legal structure that's built to last — on and off the field.
